How many Keywords we can Target Per Blog?
Ever sat down to write a blog post and wondered, “How many keywords should I be aiming for?” If yes, you’re not alone. It’s a common question—and an important one.
Using keywords the right way can give your blog that much-needed SEO boost. But overdo it, and you could end up hurting your chances of ranking. So, what’s the right balance?
Let’s Start With the Basics—What Are Keywords?
Think of keywords as little signboards that tell search engines what your blog is all about. It’s what people type into Google when they’re looking for something—like “best headphones under 2000” or “how to meditate.”
When your blog post includes the right keywords, Google is more likely to show your content to the right people. It’s basically your ticket to being discovered.
So, How Many Keywords Do You Need?
Here’s the short and sweet answer:
- Stick to one main (or primary) keyword—that’s your blog’s star player.
- Then, add 2 to 5 supporting (or secondary) keywords—they’re like the backup dancers.
That’s it. Simple, right?
Your main keyword acts as the core message of your blog—it signals to both Google and your readers what the content is all about. Meanwhile, secondary keywords add depth by covering related topics or common questions people search for around that subject.
Why Only One Primary Keyword?
Because focus wins.
Trying to rank for five main keywords in one post is like trying to hit five different targets with one arrow—it just doesn’t work.
When you stick to one topic and go deep into it, your content becomes richer, more helpful, and easier to understand. Google loves that. And guess what? Your readers do too.
What’s the Role of Secondary Keywords Then?
Think of secondary keywords as your secret sauce. They help your blog post appear in even more searches.
Let’s say your main keyword is “how to start a blog.”
Your secondary keywords could be:
- best blogging platforms for beginners
- blog niche ideas
- how to write your first blog post
- blogging tips for 2025
All these phrases are related—and people are searching for them too. Including them (naturally) can bring you extra traffic without much extra effort.
How to Find the Right Keywords
Don’t worry, you don’t need to be an SEO wizard. Here’s how to keep it simple:
- Start with a topic. What do you want to write about?
- Use free tools like Google Keyword Planner, Ubersuggest, or just the Google search bar itself.
- Pick your main keyword based on good search volume and low competition.
- Add a few supporting phrases that make sense with your topic.
You’re not looking for a keyword dump. You’re looking for meaningful terms that your readers are already typing into Google.
Where Should You Use Your Keywords?
You don’t need to shove them into every sentence. Just be smart about placement.
Here’s a handy guide:
- Title – Use your main keyword early
- Intro paragraph – Mention the main keyword once
- Subheadings – Drop in secondary keywords naturally
- URL – Keep it clean, short, and include your main keyword
- Meta description – Blend in your primary and one secondary keyword
- Image alt text – Use meaningful keywords when writing image descriptions to help search engines understand what the image is about.
Okay, But How Many Times Should I Use Them?
Aim to naturally include your primary keyword around 5 to 8 times in a 1000-word blog post—just enough to stay relevant without overdoing it. For secondary ones, once or twice each is plenty.
No need to force it. If it sounds weird, it probably is. Rewrite it.
Keep in mind, Google has become pretty advanced. It no longer relies solely on exact keyword matches—it gets the overall meaning. So, concentrate on writing clear, helpful content that flows naturally.
Can You Target Multiple Keywords in One Post?
Yes, but there’s a catch.
The keywords should all be closely related. If your main keyword is “vegan breakfast ideas,” don’t throw in something like “best protein powders for gym.”
Stick to the topic. Keep the vibe consistent. It helps you stay relevant—and keeps your readers happy.
Real Talk—Why Does This Even Matter?
Because when you get your keyword game right, your blog starts showing up in more searches. That means more clicks, more readers, and more chances to build trust (or make money, if that’s your goal).
Smart keyword use = more visibility = more growth.
And the best part? Once you nail this strategy, every blog post you write becomes a little SEO machine working for you 24/7.
Pro Tip: Use Questions as Keywords
People love asking questions on Google. Stuff like:
- “How many keywords in a blog post?”
- “What are secondary keywords?”
- “Should I repeat keywords?”
Find these using tools like AnswerThePublic or AlsoAsked and pop them into an FAQ section at the end of your blog.
Not only will this make your post more useful—it’ll help you snag spots in featured snippets too.
Let’s Wrap It Up
You don’t need to stuff your blog post with a truckload of keywords. In fact, that might do more harm than good.
Here’s the sweet spot:
- One strong primary keyword
- Two to five secondary keywords
- Natural placement throughout your post
Keep it focused. Keep it useful. And most importantly, keep it human.
That’s the recipe for SEO success in 2025 and beyond.
